Now just a brand symbol, they’ve dropped their name…
Digital Payment Company Adapts to a Digital Environment in a Move to Become a Symbol Brand Mastercard is dropping its name from its iconic brand mark in select contexts. The interlocking red and yellow circles, referred to as the Mastercard Symbol, will now stand on its own across cards using …
Amadeus, Points announce strategic partnership to help airlines unlock greater economics from loyalty programs
New and existing airline customers of both companies can benefit from the combined portfolio TORONTO–Amadeus and Points International, the global leader in powering loyalty commerce, today announce a strategic partnership that will enable airlines to integrate Points’ solutions within existing Amadeus Loyalty Management and Awards solutions at the click of …
Why merchants can ignore the cryptocurrency hype (for now)
By Nicolas Beique Bitcoin and cryptocurrencies have been a hot topic lately. Often heralded as being the currency of the future, everyone from digital enthusiasts to casual investors describe cryptocurrencies as disrupters to the traditional banking system and that they will provide consumers with a radically …
Enabling e-commerce with digital payments Smaller Canadian companies may be missing out
Enabling e-commerce with digital payments Smaller Canadian companies may be missing out By Paul Parisi E-commerce plays a key role in today’s highly digital and highly global marketplace. The opportunity to grow one’s business through digital solutions, tapping consumers and business decision-makers who are buying products and …
7-Eleven Becomes First Convenience Retailer Chain in Canada to Accept Alipay, WeChat Pay
7-Eleven Leads the Way in Convenience Retail VANCOUVER–Today, 7-Eleven Inc. announced that participating stores in Canada will now accept Chinese mobile payment systems Alipay and WeChat Pay. The world’s largest convenience retailer is collaborating with cross-border mobile payment company and market leader CITCON. Alipay and WeChat Pay …
CIBC introduces new digital credit, debit card innovations
Latest features deliver benefits and convenience including added cash back rewards TORONTO–CIBC’s new debit and credit card features are design to help clients get the most out of their daily purchases, the bank says. Starting today, clients can get money back on top of any existing card rewards they already receive, …
Moneris launches marketing analytics tool
Offlinx helps businesses to measure the store-level impact of their digital marketing efforts at national, provincial and regional levels Moneris Solutions Corporation, Canada’s largest processor of debit and credit card payments, today launched Offlinx, a digital marketing analytics tool that helps businesses measure the impact of online advertising on in-store …