September 12, 2012

Optimal Payments to provide Verifi’s Cardholder Dispute Resolution Network services to its NETBANX merchants

MONTREAL-- Optimal Payments, an online payments provider, has announced it will be integrating into Verifi’s patented Cardholder Dispute Resolution Network (CDRN) platform, allowing merchants using Optimal’s NETBANX online payment gateway to effectively manage credit card disputes.

“We are pleased to be able to provide another powerful risk management tool to our NETBANX merchants, said Martin Leroux, Executive Vice President Sales and Marketing. At Optimal we offer a wide range of services that allow our NETBANX merchants to minimize the liability and costs related to managing online fraud."

Verifi’s CDRN platform was developed to specifically address what is known as “friendly fraud”. It establishes a connection between merchants and card issuers to allow the direct resolution of cardholder disputes. Integrated directly to the card issuers, the platform’s service automatically resolves customer disputes before they become chargebacks. For merchants and issuers this is a fast and efficient system for reducing the operating expenses and costly risks associated with chargebacks, and for consumers it ensures they have the best buying experience.

“Verifi is excited to offer its CDRN service through Optimal,” said Tony Wootton, Chief Revenue Officer at Verifi. “Optimal Payments has been a valuable partner of ours for many years and were carefully selected as our first reseller based on their experience, trust factor, and innovation in the online payments space. We have always been comfortable referring clients to them for the service they provide, and their expertise and knowledge of the industry is unmatched. This partnership will further enhance our mutually beneficial relationship and merchants will benefit from CDRN’s close connection between issuers and customers while maintaining the direct relationship with Optimal.”

For Optimal clients, the CDRN service will be available directly through NETBANX payment gateway which means merchants will not have to undertake any additional integration efforts for CDRN. Transaction data is used to match and resolve cases from any participating card issuer and merchants are notified of resolved CDRN requests. Additional comprehensive chargeback reporting is also available through the NETBANX Back Office suite.







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