Futura signs co-marketing and services integration agreement with BNA Smart Payment Systems
TORONTO-- The Futura Loyalty Group Inc., provider of integrated and stand-alone loyalty solutions for Canadian and American businesses, has entered into a co-marketing and services integration partnership agreement with BNA Smart Payment Systems Ltd., an Aurora, Ont.-based payment processor.
Under the agreement, BNA is enabling its payment devices so that merchants can process Aeroplan transactions for Futura merchants on the BNA payment terminals. Futura has integrated its loyalty transaction solution with BNA's payment systems to provide transaction of payment and loyalty issuance of Aeroplan Miles at the point of sale. The consumer or merchant will be able to swipe an Aeroplan card or enter an Aeroplan collector number on the terminal, regardless of tender type, and have that information along with the number of Aeroplan Miles earned transmitted directly to Futura for processing.
In addition, BNA and Futura have created a marketing and sales partnership to cross market and cross sell each other's products and services for mutual benefit. "We are constantly working to make the merchant and consumer experience at the point-of-sale as fast and convenient as possible, and partnering with BNA to enable transactions to be processed on the payment terminal helps achieve this objective. In addition, BNA's strong presence in payment processing for auto services merchants allows tremendous cross-selling opportunities between BNA and Futura," said David Campbell, President and CEO of Futura.
"We strive to provide innovative, enhanced value and service to our merchant customers and enabling merchants to process Aeroplan transactions on our payment terminals is another example how we are doing that," said Matthew Moore, President of BNA Smart Payments.