May 19 , 2011

MasterCard PayPass™ contactless payment technology introduced at Overwaitea Food Group stores

TORONTO--The Overwaitea Food Group (OFG) agreed with MasterCard to roll out MasterCard's PayPass™ contactless payment technology at all OFG grocery stores, including Save-On-Foods, PriceSmart Foods, Overwaitea Foods, Cooper's Foods and Urban Fare.

"We've been innovating and providing exceptional customer service for nearly a century," says OFG spokesperson Julie Dickson Olmstead. "MasterCard PayPass is a great example of an innovation that adds value by saving customers time."

Customers can simply tap their PayPass-enabled MasterCard credit card or device (such as a mobile phone enhanced with a PayPass payment tag) on a specially equipped payment terminal at check-out and the transaction is confirmed within seconds.

Customers who use a PayPass-enabled MasterCard credit card or device enjoy the same protections from fraud as they would with conventional MasterCard payments. PayPass is supported by robust, multi-level security protections including the encryption of PayPass radio frequency transaction transmissions and the multiple security protections of the MasterCard payment system.

"With more than 21 million PayPass-enabled MasterCard cards and close to 17,000 PayPass-accepting merchant locations in Canada, more and more consumers and merchants alike are seeing an increase in speed and convenience at check-out," said David E. Orzel, Head of Market Development, MasterCard Canada. "This agreement with OFG marks a fantastic partnership opportunity for both parties."

About MasterCard PayPass

MasterCard PayPass is ideal for traditional cash-heavy environments where speed is essential, and has led the way in bringing contactless technology to consumer categories such as quick-serve restaurants, grocery stores, drug stores, gas stations, vending machines, convenience stores, sports arenas, movie theatres, transit systems, taxis, parking garages and more. There are more than 21 million MasterCard PayPass cards and devices in use at more than 17,000 merchant locations in Canada, including Tim Hortons, Second Cup, Petro-Canada, McDonald's, Chapters Indigo, Save-On-Foods, PriceSmart Foods, and Overwaitea Foods.


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