March 18, 2013

MasterCard chooses SelectCore for prepaid card issuance at World MasterCard Fashion Week

TORONTO — SelectCore will be issuing personalized prepaid MasterCard Cards onsite to VIPs and visitors at this year's event to be held in Toronto March 18 thru 22. Using Datacard Group's instant issuance printers and SelectCore's proprietary, real-time card load and activation platform, original card designs featuring event-related photography will be personalized onsite and provided to attendees seeking to capture the Fasion Week experience in a unique way.

World MasterCard Fashion Week is an ever evolving platform that seamlessly connects designers with buyers, press and consumers. The event extends the momentum created on the runway beyond the day of the show, to build a year-round program that promotes brands and supports their overall business objectives. As the nation's leading fashion event, focus remains on propelling Canadian designers to the forefront of the international arena.







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